Oh My Love

Coming straight out of East London, Oh My Love is a fashion label for confident, free-spirited girls. From its humble beginnings at market stalls, Oh My Love has garnered a cult-like following thanks to its unapologetically sexy, edgy & unique styles. Based in the heart of Hackney, our in-house design team creates clothing for girls like us who seek out originality and like to dress with a bit of an edge. Our heritage is slinky dresses, cute playsuits and printed co-ords, always with a bit of an edge and uniqueness that our customers love.

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