PRETTYKIND

PRETTYKIND is a non-seasonal brand that make pretty clothes in a kind way.

From the basic idea of creating sustainable garments that last, we set out to change how people view sustainable clothing. For us, sustainability is the new luxury. To truly know what you are buying, where it's made and that the materials it's made from are not harmful to your skin or the environment should be a standard.

Made in London from only certified sustainable, organic and vegan materials.

Welcome to the kind side.