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Unique fashion from the best independent brands

January outfit ideas
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Discover original outfits that make you look great and feel confident — and support independent brands while you're at it.

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Top of our January wish list

Meet the green leopard midi - comfy enough for dinner, glam enough for drinks.

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Winter wedding glam

Dear weddings guests, you are cordially invited to find your perfect dress here.

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In Your Words

  • No Ordinary Brands

    We're passionate about independent brands. That's why we've trawled the internet for 800+ game-changing labels, so you don't have to.

  • Shopping Made Easy

    From practical styling advice to bestseller product recommendations, we combine unique fashion with a fun and stress-free service.

  • Style Over Trends

    Have original fashion delivered direct to your door (sometimes with cute notes too!), from designers you won't find on the high street.